What does it take to be a successful entrepreneur? Is ambition and a healthy dose of luck and opportunity all required to join the ranks of the best? The exciting and challenging world of entrepreneurship, particularly within small businesses, is ever-evolving. Understanding the essential traits that drive success can mean the difference between prospering and surviving. But what are some of the seminal traits successful entrepreneurs should aim to develop?

An unwavering focus on acquiring customers is the hallmark of successful entrepreneurs. The mistake many new entrepreneurs make is prioritizing peripheral activities that can be outsourced over the core necessity of customer acquisition. Instead of focusing on sales, they get caught up in designing perfect social media strategies, rebranding, website redesign, or other matters.

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