GEW: MAKING THE MOST OF TIKTOK Learn how to make the world’s #1 fastest-growing social media network work for you as a small business owner and for your business. In this webinar, multi-award-winning CEO of global outsourcing marketing agency BBSA Anna Stella will show you ten strategies to establish a strong presence for your company …
WEBINAR: HOW TO GROW AND CREATE A RECESSION-PROOF BUSINESS? Economic downturns are cyclical and inevitable. Companies that face financial hardships might be tempted to cut marketing budgets. But this strategy isn’t good. Businesses that succeed have marketing action plans, not just for the good times but the not-so-good times too. They’re prepared. And being prepared …
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BDAILY NEWS It’s never too early to prepare for Black Friday, and BBSA’s comprehensive guide will help business owners create a winning strategy to capture consumer attention. Anna Stella, CEO of BBSA advises; ‘’The best promotions have two components: scarcity and a sense of urgency. A 12-hour sale is too short for ads to become …
MEDIUM In recent years, Cyber Monday has become the new Black Friday — so why should businesses focus on Black Friday alone when they can take advantage of the whole Cyber Week? Historically Black Friday and the following discount frenzied days have encouraged a surge of consumer spending, and predictions suggest that despite a decrease in …
BUSINESS MONDAYS Cyber Monday has become the new Black Friday – so why should businesses focus on Black Friday alone when they can take advantage of the whole Cyber Week? Historically Black Friday and the following discount frenzied days have encouraged a surge of consumer spending, and predictions suggest that despite a decrease in overall …
JUST ENTREPRENEURS Social commerce is a subset of e-commerce. And it has created a unique opportunity for businesses: get easily noticed, grow their customer outreach, and provide customers with a streamlined shopping experience. The main difference between traditional e-commerce and social commerce is that social commerce connects to social media giving brands a chance to …
SME MAGAZINE The purpose of marketing is to generate sales while simultaneously creating a growing brand awareness, but this is easier said than done. Small businesses often don’t have the time, resources, and finances to market their brands effectively, leading to a disadvantage compared to large enterprises serving the same target clients. These five …
FORBES In our new world of work, there are often fewer opportunities to build bonds in a physical space. Increasingly, teams are dispersed across cities and even countries. Some have never even met each other in person. So how can leaders build meaningful collaboration on the new world of work? Read Anna Stella’s interview in …
TRAINING JOURNAL To facilitate lifelong learning, employers must create a culture that encourages both risk-taking and new skills development in a supportive and nurturing environment. Read our interview in Training Journal. ____________________________________________________ GET A FREE MARKETING CONSULTATION Every business is different, but one thing that all have in common is the need for good marketing …
PERFORMANCE MARKETING WORLD Recognizing burnout, ensuring continued personal development, and facilitating communication are just three of the skills you’ll need to master if you want properly manage your hybrid marketing team. Read Anna Stella’s article on PERFORMANCE MARKETING WORLD. ____________________________________________________ GET A FREE MARKETING CONSULTATION Every business is different, but one thing that all have …
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